Points: 20 pts
Summary: Write 2-5 pages for your business plan regarding products & services

Each essay is going to be part of the final business plan. For each essay stick to the TOPIC of the essay. The essays will be incorporated into the larger business plan, but will not be in the order that they are written. For instance the business description will be one of the last essays, but will be near the beginning of the report. Don't include other topics in this essay and don't worry about introducing your business. The topic of this essay is Products and/or Services. If your business will be selling products only, then the topic is Products. If your business will be selling services only, then the topic is Services. If your business will be selling products and services then the topic is Products and Services.

Technical Requirements

It's preferable to use Microsoft Word 2016 for your writings in this class. The following specifications must be met

Do not use font grouping to format your paper - USE styles!!!

Organize information

Gather your bullet points from the lessons and activities for this unit. Organize the points in a cohesive manner. They should be organized in such a manner to help you write up information concerning the following recommended aspects of your business (Customize as needed for your business):

You may need to research additional information and add that information to your points. Be sure to cite your research.

The top heading for this essay should be one of the following depending upon your business.

Write the essay

Your file should be named with your first name and last initial followed by essay1. For instance the name for my file would be

.docx is added by Word at the end of the file name, on some systems you might not see this. If you see it don't delete it.

Use the weekly sentence points as a guide to write your essay. The essay should be 2-5 pages long with 2 full pages being minimum. If you are writing fewer pages now, you may need to write more pages in future essays or add in information to this essay for your final business plan assignment which should be 16-20 pages. Keep in mind your audience is people in other businesses and you are writing from the perspective of an entrepreneur. You are not writing as a student with the teacher as your audience.

Grading Criteria

  1. Minimum page length met. Percentage missing will be deducted from score. For instance, if essay is one and three quarter pages in length and two pages are minimum, then 12.5% of the points will de deducted from the score.
  2. All the required points are included in the essay. Percentage missing will be deducted from score. For instance, if only 3 of the 4 points are covered, then 25% of the points will de deducted from the score.
  3. All grammar and spelling errors as indicated by Word are corrected and document has been proof read to catch other grammar and spelling errors. One quarter of a point will be deducted for each, up to 5 points.
  4. Essay is written in a logical, clear and concise manner. Up to 5 points will be deducted.

The combined points lost for above items 1 & 2 will not be more than 50%

Submitting the Essay

Your essay should be uploaded to Laulima in Assignments, Tasks & Surveys by the due date at the end of the unit covered in this essay.